It probably part of the reason is to do with the customers being resistant to change.
Probably also they need to sell basic machines at a certain price to justify the price of higher end machines. You would be surprised at how things are done sometimes. For example Flir sells thermal imaging cameras in the "E" series, from E4 ($1000, 60x80 pixels) to E8($4000, 240x320 pixels). The E4 and E8 and all the models in between are exactly the same physically; they all have the same 240x320 sensor. Everything below the E8 is incrementally crippled by programming in the camera. They do the same thing with cars; a more lively tune in the ECU and some flashy plastic body trim for "sport" model over base, otherwise exactly the same.
These are examples of the way things seem to be going; the manufacturer saves more money by mass production of one production model of something (engine, thermal sensor, whatever), even if it is a more expensive model, than they would by having several parallel lines manufacturing various versions.
That doesn't really apply here as there are obvious physical differences between a geared machine and a servo machine, but I say it all to highlight that in order for them to realize the profits that they want/need on their higher end machines (where they no doubt make the bulk of their money), there has to be a foundation of less capable machines. Machines that are intentionally designed NOT to live up to their full potential. Machines to make people feel like they have the option to pay more for something better, because most people feel like they are getting something better when they pay more. And in this case they are, but it doesn't have to be so IMO; I think they could sell a servo lathe for the same price but they choose not to.