I've tried a lot of brands including HF. I have to say that the set I got from HF on sale only had about 12 bits of the set that were actually true (wobble or tip was mis-ground). They will be used for the grandchild to kill some toys or something....
I like Hertel, Triumph and Precision - Screw Machine are the best for their rigidity, plus they provide more clearance on smaller machines. I use Enco, Reno, NV when I get their sales with 20% off + free shipping. They also have excellent Cust. Serv. for returns.
TIP: No matter what brand you buy, I highly suggest that you "spin and touch" each and every one lightly in something (wood, aluminum) to check for true and a correctly ground tip. If it's good, you won't feel or see any movement w/equal chips. I only used one or two some years ago and didn't come across the bad ones until it was to late to return them (not to Enco, but another supplier).