Great video!!!
I have to second on using a deadblow hammer though. A metal hammer will bounce your stock off of the parallel almost every time.
One other thing that I do when squaring up is that I will square the end and the top at the same time. Hang the piece out of the right hand side of the vise. Then you can use the side of the endmill to cut it, and the bottom of the endmill to cut the top. You now have a square surface to put one of those surfaces against the solid jaw. I also use a piece of folded paper against the movable jaw, unless the piece is really out of square, then I use the dowel method.
There are a variety of ways to square a part up. A lot of it is just personal preference. But there are also a lot of ways to do it wrong. Depending on size, you want to square up as many surfaces as you can without ever taking the stock out of the vise. If I have a thick enough piece, I will cut the top, ends, sides, all to size, then all you have to do is flip it over and face it off to the proper height. One other good practice is that whatever side you have flat, try to keep that side against the solid jaw as much as possible.